{"title":"Beauty of Joseon","description":"","products":[{"product_id":"beauty-of-joseon-relief-sun-rice-probiotics-50ml","title":"[Beauty Of Joseon] Relief Sun : Rice + Probiotics 50ml","description":"\u003cdiv class=\"pro_infor_content_style\"\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\nRelief Sun is an organic sunscreen that applies gently on the skin and by also including skin calming ingredients, it allows sensitive skin types to use it with ease as well.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Lightweight and creamy type organic sunscreen that's comfortable on skin. Even if you apply a large amount several times, it is not sticky and gives a moist finish like that of a light moisturizing cream.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Demonstrating natural skin is possible without a heavy feeling even after applying several layers as the formula is moist and does not leave white cast.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Lightweight cream texture:similar to a light moisturizing cream, and it is not sticky or slippery even if you apply it several times.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- 30% Rice Extract: Rice is a treasure trove of vitamins B, C, and E, amino acids, and minerals. This powerhouse ingredient deeply moisturizes, leaving your skin replenished and glowing.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Grain Fermented Extracts: Enriched with vitamins, amino acids, and minerals, this harmonious blend nourishes your skin with a wholesome dose of nutrition. They work synergistically to soothe, calm, and revitalize your skin.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- SPF \u0026amp; PA Protection: SPF and PA tests were completed in labs in both Korea and Spain\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Formulated with EWG-certified ingredients with skin-soothing benefits, making it highly suitable for sensitive skin.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Free of oxybenzone, octinoxate and animal-derived ingredients.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eSuggested Use\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eAt the last step of skin care routine, take an appropirate amount of sunscreen and apply it onto your face and neck\u003cbr\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eWater, Oryza Sativa (Rice) Extract (30%), Dibutyl Adipate, Propanediol, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Polymethylsilsesquioxane, Ethylhexyl Triazone, Niacinamide, Methylene Bis-benzotriazolyl Tetramethylbutylphenol, Coco-caprylate\/Caprate, Caprylyl Methicone, Diethylhexyl Butamido Triazone, Glycerin, Butylene Glycol, Oryza Sativa (Rice) Germ Extract, Camellia Sinensis Leaf Extract, Lactobacillus\/Pumpkin Ferment Extract, Bacillus\/Soybean Ferment Extract, Saccharum Officinarum (Sugarcane) Extract, Macrocystis Pyrifera (Kelp) Extract, Cocos Nucifera (Coconut) Fruit Extract, Panax Ginseng Root Extract, Camellia Sinensis Leaf Extract, Monascus\/Rice Ferment, Pentylene Glycol, Behenyl Alcohol, Poly C10-30 Alkyl Acrylate, Polyglyceryl-3 Methylglucose Distearate, Decyl Glucoside, Tromethamine, Carbomer, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, 1,2-Hexanediol,Sodium Stearoyl Glutamate, Polyacrylate Crosspolymer-6, Ethylhexylglycerin, Adenosine, Xanthan Gum, Tocopherol, Lactobacillus\/Rice Ferment, Aspergillus Ferment, Saccharomyces\/Rice Ferment Filtrate\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44784756326454,"sku":null,"price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/Relief-Sun-Rice-Probiotics-SPF50-PA-_Beauty-of-Joseon_43111659-52106052698484_2.jpg?v=1770293696"},{"product_id":"beauty-of-joseon-glow-serum-propolis-niacinamide-60ml","title":"[Beauty of Joseon]  Glow Serum : Propolis + Niacinamide","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eThis serum is made for troubles with large pores and inflamed skin. \u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eContaining 60% propolis extract and 2% niacinamide, it helps to control sebum secretion and keeps the skin moist.\u003cbr\u003eA honey-like serum enriched with Hanbang(traditional Korean herbal medicine) ingredients for fighting against acne, reducing pores.\u003cbr\u003eThis Glow Serum contains niacinamide and lotus corniculatus to further enhance the brightening effect.\u003cbr\u003eFighting against acne.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e\n\u003cspan\u003e- \u003c\/span\u003e\u003cspan\u003eSuitable for all skin types. In particular, it is designed for concerns about enlarged pores and inflammatory skin.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- \u003cspan\u003eFor\u003c\/span\u003e\u003cspan\u003e textured skin, layer with Green Plum Bubble Toner to remove sebum inside and outside the pores and provide moisture. \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e-\u003cspan\u003e For a subtle glow finish, you can layer with Dynasty Cream.\u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eSuggested Use\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eApply 2-3 drops of serum onto the face and pat gently to aid absorption.\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e\n\u003cbr\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/div\u003e\n- Propolis extract 60% : There is a record that women in the Joseon Dynasty used honey and grain powder as a wash-off mask pack to care for their skin. As a skincare ingredient, proplis extract is effective for hydrating the skin improving inflammed skin.\u003cbr\u003e- Niacinamide 2% : Among the various effects of niacinamide, it is especially helpful in controlling sebum secretion and maintaining the oil and moisture balance of the skin.\u003cbr\u003e- BHA 0.5% : As a fat-soluble exfoliant, it helps to remove sebum and wastes accumulated in the pores.\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"30 ML","offer_id":44784771268662,"sku":"50","price":20.0,"currency_code":"USD","in_stock":true},{"title":"60 ML","offer_id":44784771235894,"sku":null,"price":27.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/glow-serum-propolis-niacinamide-1-front_2_0370d2da-d3e3-4d93-a1b2-282da947b519.jpg?v=1770294718"},{"product_id":"beauty-of-joseon-green-plum-refreshing-cleanser-100ml","title":"[Beauty of Joseon] Green Plum Refreshing Cleanser 100ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e1. Low pH cleanser: The pH of the skin’s healthiest condition aids in skin balance.\u003cbr\u003e2. Moist gel texture: It’s a light gel that keeps your skin dry and hydrated even after you’ve washed it.\u003cbr\u003e3. Calming ingredients: It contains fresh plum water \u0026amp; mung bean seed extract, which give it a fresh feel while also keeping the skin moist and healthy.\u003cbr\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eSuggested Use\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e1. Apply an appropriate amount of water to your wet hands and gently massage your face.\u003cbr\u003e2. Launder it in lukewarm water.\u003cbr\u003e\n\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eGreen plum water extract, Mung been seed extract\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"100 ML","offer_id":44792093802550,"sku":null,"price":14.0,"currency_code":"USD","in_stock":true},{"title":"200 ML","offer_id":44792093835318,"sku":null,"price":16.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/Green-Plum-Refreshing-Cleanser_Beauty-of-Joseon_42213565-52105695134068_e8251b47-5440-4c09-be7e-068b428565f8.jpg?v=1770450700"},{"product_id":"beauty-of-joseon-dynasty-cream-50ml","title":"[Beauty of Joseon] Dynasty Cream 50ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Meet the 'Dynasty Cream,' our very first product here at Beauty of Joseon, and a long-time favorite of many of our customers. \u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Its firm and creamy texture gives your skin deep, long-lasting moisture and nourishment. \u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- This all-in-one cream is filled with good-for-skin ingredients like rice bran water, ginseng water, squalane, and niacinamide. \u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- These ingredients help to keep your skin healthy, hydrated, and balanced. Its firm texture sinks into your skin, providing moisture and nourishment from deep within.\u003cbr\u003e- Moisturizing, Nourishing, Brightening, Strengthen skin barrier\u003cbr\u003e- Fights wrinkles, brightens skin tone and firms to deliver a natural younger looking skin\u003cbr\u003e- Cream may be used day and night and also may be used as a sleeping mask\u003cbr\u003e- Natural herbal and plant extracts help strengthen skin's barrier to result in overall healthier skin\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cp\u003e\u003cspan\u003eLong-lasting moisture\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- Enriched with 2% niacinamide and 2% squalane, it balances oil and moisture and protects skin from external stimuli.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eSubtle glow finish\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- This cream provides a gentle, glowy finish.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e- It creates a natural and healthy glow when used with foundation.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cbr\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eSuggested Use\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eApply proper amount of tis cream on your face at the last stage of your skincare routine. Pat with your fingers to aid absorption.\n\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eIngredients\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eWater, Oryza sativa (rice) bran water, Glycerin, Panax ginseng root water, Hydrogenated polydecene, 1,2-Hexanediol, Niacinamide, Squalane, Butylene glycol, Propanediol, Butylene glyco. dicaprylate\/Dicaprate, Cetearyl olivate, Sorbitan olivate, Ammonium acryloyldimethyltaurate\/VP Copolymer, Xanthan gum, Acrylates\/C10-30 alkyl acrylate crosspolymer, Tromethamine, Carthamus tinctorius (safflower) seed oil, Hydrogenated coconut oil, Glyceryl acrylate\/acrylic acid copolymer, Ethylhexylglycerin, Adenosine, Caprylic\/Capric triglyceride, Disodium EDTA, Hyaluronic acid, Hydrolyzed hyaluronic acid, Sodium hyaluronate, Honey extract, Ceramide NP, Hydrogenated lecithin, Coptis japonica root extract, Raphanus sativus (radish) seed extract, Lycium chinense fruit extract, Theobroma cacao (cocoa) seed extract, Phellinus linteus extract, Dextrin, Scutellaria baicalensis root extract\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44792131649590,"sku":null,"price":24.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/Dynasty-Cream_Beauty-of-Joseon_4892228-52559754297716.jpg?v=1770451173"},{"product_id":"beauty-of-joseon-glow-replenishing-rice-milk-150ml","title":"[Beauty of Joseon] Glow Replenishing Rice Milk 150ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eDuring the Joseon Dynasty, rice bran water, known as migamsu, was used to beautify the skin, much like today's toner or essence. Glow Replenishing Rice Milk modernizes this tradition to maximize skincare benefits. The nutrient-rich rice extract and rice amino acids penetrate deeply to hydrate and smooth dry, rough skin. This toner features a unique dual-layer formula: a moisture layer filled with rice extract for hydration and a powder layer to control sebum. It helps soothe sensitive skin and create a smoother texture, making it an ideal choice for achieving a radiant complexion..\u003cbr\u003e- Deep Hydration from within \u0026amp; Antioxidant Protection\u003cbr\u003eFormulated with rice extract and rice amino acids, this toner enhances antioxidant and moisturizing effects, providing deep hydration that prevents inner skin dryness and keeps your skin comfortable and moisturized all day long.\u003cbr\u003e- Refreshing Dual-Layer Formula\u003cbr\u003eFeaturing a unique dual-layer formula, it has a moisture layer filled with rice extract and a powder layer to control sebum. This combination delivers a non-greasy, fresh finish. The sebum control powder helps absorb sebum and care for pores, making it beneficial for red or acne-prone skin.\u003cbr\u003e- Versatile Daily Toner for All Seasons\u003cbr\u003eSuitable for use in all four seasons, this daily toner combines the deep moisturizing properties reminiscent of Ginseng Essence Water with the refreshing sensation of Green Plum Refreshing Toner. Adaptable to various skin types, it caters to your skin's changing needs throughout the year.\u003cbr\u003e\n\u003cdiv\u003e\n\u003cbr\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/div\u003e\nRice Extract\u003cbr\u003eRich in vitamins, minerals, and antioxidants, rice extract helps restore the skin's natural health, leaving it clear and radiant.\u003cbr\u003eRice Amino Acid\u003cbr\u003eExtracted under optimal conditions from rice cells and callus, this ingredient increases amino acid content, aiding in antioxidant and moisturizing effects.\u003cbr\u003eSebum Control Powder\u003cbr\u003eThis ingredient helps absorb sebum, care for pores, and purify the skin, soothing sensitive and reddened skin while keeping it hydrated.\u003c\/div\u003e\n\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44792199020598,"sku":null,"price":18.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/glow-replenshing-rice-milk-1-front_2.jpg?v=1770451656"},{"product_id":"beauty-of-joseon-revive-eye-serum-ginseng-retinal-30ml","title":"[Beauty of Joseon] Revive Eye Serum : Ginseng + Retinal 30ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Designed to reduce wrinkles and revitalize the delicate eye area, this serum addresses the loss of protein, collagen, and hyaluronic acid by combining ginseng extract and retinol to enhance skin elasticity and brightness while minimizing irritation.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Unveil brighter, more youthful eyes as the serum addresses fine lines, wrinkles, and signs of fatigue. Let the potent blend of ingredients breathe life into your skin, leaving you with a radiant and revitalized gaze.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Non-Sticky, Nourishing Texture: absorbs quickly without stickiness, leaving a smooth, silky finish.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Effective Skin Care by Providing Moisture: contains ginseng extract and retinal to moisturize, enhancing wrinkle care deeply.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- 11x Better Retinal Compared to Retinol: retinal is 11 times more effective in converting to retinoic acid than retinol, with less irritation and higher efficacy.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Experience the power of ginseng and retinol working in perfect harmony. This serum is a tribute to age-old Korean beauty wisdom, bringing you the best of nature's rejuvenating elements.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Key Ingredients: Ginseng Extract for skin elasticity and protection, Retinal for reduction of wrinkles and Niacinamide for brightness.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Ginseng root extract deeply moisturizes, maintaining skin vitality. Unveil well-nourished, age-defying skin with lasting moisture.\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Suitable for all face areas with wrinkles, also ideal for spot care: pair with eye cream and sunscreen.\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eSuggested Use\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eAfter smoothing out the skin’s texture with toner, pump the serum 1-2 times and apply it around the eyes or the entire face.\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eWater, panax ginseng root extract, glycerin, dipropylene glycol, caprylic\/caprictriglyceride, 1,2-hexanediol, pentaerythrityl tetraethylhexanoate, niacinamide, butyleneglycol dicaprylate\/dicaprate, cetearyl alcohol, sorbitan olivate, cetearyl olivate,butylene glycol, hydrogenated lecithin, tromethamine, carbomer, glyceryl stearate,macadamia ternifolia seed oil, adenosine, theobroma cacao (cocoa) extract, dextrin,cholesterol, polyglyceryl-10 oleate, retinal, brassica campestris (rapeseed) sterols,phytosteryl\/behenyl\/octyldodecyl lauroyl glutamate, silica, sodium hyaluronate,tocopherol, aluminum\/magnesium hydroxide stearate, potassium cetyl phosphate,pentaerythrityl tetra-di-t-butyl hydroxyhydrocinnamate, ceramide np, palmitoyltripeptide-5, disodium edta, ethylhexylglycerin\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44792208097334,"sku":null,"price":17.66,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/revive-eye-serum-ginseng-retinal-1-front_2.jpg?v=1770453329"},{"product_id":"beauty-of-joseon-glow-deep-serum-rice-alpha-arbutin-30ml","title":"[Beauty of Joseon] Glow Deep Serum: Rice + Alpha Arbutin 30ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eThis serum is designed for those with concerns about pigmentation and uneven skin tone. Containing 68% rice bran water and 2% alpha arbutin, it helps to improve skin tone to become brighter and healthier.\u003cbr\u003e- A light-weight, hydrating serum enriched with Hanbang(traditional Korean herbal medicine) ingredients for skin brightening \u0026amp; anti-pigmentation.\u003cbr\u003e- Radiant Revelation: Unveil the beauty secrets of Joseon with the Glow Deep Serum, a meticulously crafted blend of rice and alpha-arbutin for unparalleled radiance. Address dark spots, discoloration, and acne scars with a powerful formula enriched with rice and alpha arbutin.\u003cbr\u003e- Korean Skincare Essential: Elevate your skincare routine with the Beauty of Joseon Glow Deep Serum, a commitment to timeless k-beauty secrets that unlocks the path to glowing, flawless skin.\u003cbr\u003e- Deep Hydration, Rice Bran: Rice bran water moisturizes, enhances suppleness. Experience intense hydration alongside pigmentation correction for ultimate skin health.\u003cbr\u003e- Tackle Skin Concerns: Suited for all skin types, even sensitive. Tackle uneven tone, dark spots, and dryness. Reveal luminosity and confidence in your skin's journey.\u003cbr\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e- Brightening Solution : Glow Deep Seum: Rice +Alpha Arbutin 30ml\u003cbr\u003e- Cruelty-free and Vegan\u003c\/div\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eSuggested Use\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eApply a proper amount of serum onto the face and pat gently to help absorption\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003e \u003cbr\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/div\u003e\n- Rice bran water 68% : Rice has played a very important role as a staple food and skin care ingredient in Korean history. In the Joseon Dynasty, rice bran water was used like the toner of today, and was called Beauty Water, used for beautiful skin. Rice bran is rich in amino acids and minerals, helping to moisturize dry skin.\u003cbr\u003e- Alpha-Arbutin 2% : Alpha-Arbutin works by inhibiting the tyrosinase activity that limits the melanin production in your skin. Additionally, it is also known to have a 10 times greater effect than regular Beta-Arbutin.\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44792278220854,"sku":null,"price":17.66,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/Glow-Deep-Serum-Rice-Alpha-Arbutin_Beauty-of-Joseon_2270860-52105555935604.jpg?v=1770454052"},{"product_id":"beauty-of-joseon-ground-rice-and-honey-glow-mask-150ml","title":"[Beauty of Joseon] Ground Rice and Honey Glow Mask 150ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eDescription\u003c\/strong\u003e\u003c\/div\u003e\n\u003cdiv class=\"pro_infor_content_style\"\u003eDiscover the power of rice and honey with our new wash-off mask, the Ground Rice and Honey Glow Mask. This mask harnesses the power of upcycled makgeolli lees, a byproduct of traditional Korean rice wine, to deliver potent skin benefits. Enriched with natural rice hull powder and 5% honey, it provides deep hydration, improves skin texture, and helps soothe inflammatory skin conditions like acne.\u003cbr\u003e- Comprehensive Skin Care: All-in-One Mask\u003cbr\u003eThis all-in-one mask combines the benefits of brightening, antioxidant, moisturizing, improving skin elasticity, scrubbing, and soothing (cooling) effects. The synergy of upcycled makgeolli lees, honey, clay powder, and rice hull powder ensures thorough skin care in one step.\u003cbr\u003e- Gentle Pore and Trouble Care\u003cbr\u003eKaolin clay effectively absorbs sebum and purifies pores, while honey delivers moisture and calms inflammation. This ensures the skin is left purified and hydrated without any tightness.\u003cbr\u003e- Natural Exfoliation and Hydration\u003cbr\u003eThe natural rice hull powder gently exfoliates dead skin cells and impurities, while honey provides deep hydration and helps reduce skin troubles, making it suitable for all skin types.\n\u003cdiv\u003e\n\u003cbr\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eHow To Use\u003c\/strong\u003e\u003c\/div\u003e\nAfter cleansing, apply evenly to a dry face. After 5-10 minutes, gently roll with lukewarm water to wash off.\n\u003cdiv\u003e\n\u003cbr\u003e\n\u003cdiv class=\"pro_infor_title_style\"\u003e\u003cstrong\u003eKey Ingredients\u003c\/strong\u003e\u003c\/div\u003e\n\u003cp\u003eRice Lees Extract\u003cbr\u003eUpcycled from traditional Korean rice wine, this extract is rich in brightening, moisturizing, and elasticity-boosting properties. It is carefully extracted through low-temperature fermentation to preserve its beneficial components, promoting clear and vibrant skin.\u003cbr\u003eRice Hull Powder\u003cbr\u003eA gentle natural exfoliant, rice hull powder effectively removes dead skin cells and impurities, refining skin texture and tone.\u003cbr\u003eHoney (5%)\u003cbr\u003eRenowned for its antibacterial and moisturizing benefits, honey soothes inflammation and provides deep hydration, leaving the skin smooth and supple.\u003cbr\u003eKaolin\u003cbr\u003eThis natural clay absorbs excess sebum and purifies pores, leaving the skin clean and refreshed.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44792414830646,"sku":null,"price":18.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/ground-rice-honey-glow-mask-1-front_2.jpg?v=1770455226"},{"product_id":"beauty-of-joseon-revive-serum-ginseng-snail-mucin-30ml","title":"[Beauty of Joseon] Revive Serum : Ginseng + Snail Mucin 30ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\n\u003cp data-end=\"438\" data-start=\"162\"\u003eRevitalize your skin with this powerful repair serum enriched with 63% Ginseng Root Water and 3% Snail Mucin. Designed to deeply nourish, hydrate, and restore, this lightweight formula helps improve skin elasticity, reduce fine lines, and promote a clear, youthful complexion.\u003c\/p\u003e\n\u003cp data-end=\"564\" data-start=\"440\"\u003ePerfect for daily use, it absorbs quickly without heaviness while delivering long-lasting hydration and visible skin repair.\u003c\/p\u003e\n\u003chr data-end=\"569\" data-start=\"566\"\u003e\n\u003ch3 data-end=\"587\" data-start=\"571\" data-section-id=\"ycgkk5\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eDeeply repairs damaged and weakened skin\u003c\/li\u003e\n\u003cli\u003eImproves wrinkles and boosts skin elasticity\u003c\/li\u003e\n\u003cli\u003eHydrates and nourishes without a greasy feel\u003c\/li\u003e\n\u003cli\u003eHelps reduce pigmentation and uneven skin tone\u003c\/li\u003e\n\u003cli\u003eSupports anti-aging for smoother, firmer skin\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"837\" data-start=\"834\"\u003e\n\u003ch3 data-end=\"861\" data-start=\"839\" data-section-id=\"1orspav\"\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cp data-end=\"1070\" data-start=\"863\"\u003ePowered by Ginseng Root Water, this serum delivers rich antioxidants to strengthen and energize tired skin. The addition of Snail Mucin helps repair and regenerate, improving texture and overall skin health.\u003c\/p\u003e\n\u003cp data-end=\"1286\" data-start=\"1072\"\u003eInfused with Niacinamide and Hyaluronic Acid, it brightens the skin while locking in moisture for a plump, radiant finish. The gentle formula uses EWG Green Grade ingredients, making it suitable for sensitive skin.\u003c\/p\u003e\n\u003chr data-end=\"1291\" data-start=\"1288\"\u003e\n\u003ch3 data-end=\"1307\" data-start=\"1293\" data-section-id=\"1qw4ccu\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-end=\"1435\" data-start=\"1309\"\u003eApply a small amount to your face after cleansing and toning.\u003cbr data-end=\"1373\" data-start=\"1370\"\u003eGently pat until fully absorbed.\u003cbr data-end=\"1408\" data-start=\"1405\"\u003eUse daily for best results.\u003c\/p\u003e\n\u003chr data-end=\"1440\" data-start=\"1437\"\u003e\n\u003ch3 data-end=\"1461\" data-start=\"1442\" data-section-id=\"1nx5zqf\"\u003eKey Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eGinseng Root Water (63%) – Nourishes, revitalizes, and improves elasticity\u003c\/li\u003e\n\u003cli\u003eSnail Secretion Filtrate (3%) – Repairs skin and enhances regeneration\u003c\/li\u003e\n\u003cli\u003eNiacinamide – Brightens skin and improves uneven tone\u003c\/li\u003e\n\u003cli\u003eHyaluronic Acid Complex – Provides deep and long-lasting hydration\u003c\/li\u003e\n\u003cli\u003eAdenosine – Helps reduce fine lines and wrinkles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-end=\"1803\" data-start=\"1800\"\u003e\n\u003ch3 data-end=\"1820\" data-start=\"1805\" data-section-id=\"9n3n4e\"\u003ePerfect For\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eAging and mature skin\u003c\/li\u003e\n\u003cli\u003eDry and dehydrated skin\u003c\/li\u003e\n\u003cli\u003eDull and uneven skin tone\u003c\/li\u003e\n\u003cli\u003eDamaged or weakened skin barrier\u003c\/li\u003e\n\u003cli\u003eAnyone looking for anti-aging and repair care\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44792472010806,"sku":null,"price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/revive-serum-ginseng-snail-mucin-1-front_2.jpg?v=1770456057"},{"product_id":"beauty-of-joseon-calming-serum-green-tea-panthenol-30ml","title":"[Beauty of Joseon] Calming Serum : Green tea + Panthenol 30ml","description":"\u003cdiv class=\"pro_infor_title_style\"\u003e\n\u003ch3 data-section-id=\"1tbdjs3\" data-start=\"74\" data-end=\"128\"\u003eCalming Serum : Green tea + Panthenol \u003c\/h3\u003e\n\u003cp data-start=\"130\" data-end=\"319\"\u003eGive your skin the ultimate soothing care with this upgraded calming serum, now enhanced with 30% Mugwort Extract and 5% Panthenol for deeper hydration and stronger skin barrier protection.\u003c\/p\u003e\n\u003cp data-start=\"321\" data-end=\"513\"\u003eThis lightweight, fast-absorbing formula is designed to calm irritation, lock in moisture, and restore your skin’s natural glow — making it perfect for sensitive, stressed, or acne-prone skin.\u003c\/p\u003e\n\u003chr data-start=\"515\" data-end=\"518\"\u003e\n\u003ch3 data-section-id=\"ycgkk5\" data-start=\"520\" data-end=\"536\"\u003eKey Benefits\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eInstantly soothes irritated and sensitive skin\u003c\/li\u003e\n\u003cli\u003eDeeply hydrates and strengthens the skin barrier\u003c\/li\u003e\n\u003cli\u003eHelps reduce redness and inflammation\u003c\/li\u003e\n\u003cli\u003eBrightens dull skin tone for a healthy glow\u003c\/li\u003e\n\u003cli\u003eSupports anti-aging by protecting against external damage\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"795\" data-end=\"798\"\u003e\n\u003ch3 data-section-id=\"1orspav\" data-start=\"800\" data-end=\"822\"\u003eWhy You’ll Love It\u003c\/h3\u003e\n\u003cp data-start=\"824\" data-end=\"1106\"\u003eInfused with Camellia Sinensis (Green Tea) Leaf Water (50.9%), this serum delivers powerful antioxidants while Mugwort Extract calms and repairs damaged skin. The boosted Panthenol (5%) content enhances moisture retention, keeping your skin soft, smooth, and resilient all day long.\u003c\/p\u003e\n\u003chr data-start=\"1108\" data-end=\"1111\"\u003e\n\u003ch3 data-section-id=\"1qw4ccu\" data-start=\"1113\" data-end=\"1127\"\u003eHow to Use\u003c\/h3\u003e\n\u003cp data-start=\"1129\" data-end=\"1255\"\u003eApply a small amount to your face after cleansing and toning.\u003cbr data-start=\"1190\" data-end=\"1193\"\u003eGently pat until fully absorbed.\u003cbr data-start=\"1225\" data-end=\"1228\"\u003eUse daily for best results.\u003c\/p\u003e\n\u003chr data-start=\"1257\" data-end=\"1260\"\u003e\n\u003ch3 data-section-id=\"1nx5zqf\" data-start=\"1262\" data-end=\"1281\"\u003eKey Ingredients\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eGreen Tea Leaf Water (50.9%) – Antioxidant-rich, soothes and protects\u003c\/li\u003e\n\u003cli\u003eMugwort Extract (Artemisia Capillaris) – Calms irritation and redness\u003c\/li\u003e\n\u003cli\u003ePanthenol (5%) – Deep hydration and barrier repair\u003c\/li\u003e\n\u003cli\u003eSodium Hyaluronate – Intense moisture boost\u003c\/li\u003e\n\u003cli\u003eAllantoin and Betaine – Skin soothing and softening\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003chr data-start=\"1591\" data-end=\"1594\"\u003e\n\u003ch3 data-section-id=\"9n3n4e\" data-start=\"1596\" data-end=\"1611\"\u003ePerfect For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eSensitive skin\u003c\/li\u003e\n\u003cli\u003eAcne-prone skin\u003c\/li\u003e\n\u003cli\u003eDry and dehydrated skin\u003c\/li\u003e\n\u003cli\u003eRedness and irritation\u003c\/li\u003e\n\u003cli\u003eDamaged skin barrier\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"K-Beauty","offers":[{"title":"Default Title","offer_id":44792575459382,"sku":null,"price":17.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0682\/6524\/6774\/files\/Calming-Serum-Green-tea-Panthenol_Beauty-of-Joseon_66859625-52105927000436_2.jpg?v=1770456975"}],"url":"https:\/\/todayitem.com\/collections\/beauty-of-joseon.oembed","provider":"K-Beauty","version":"1.0","type":"link"}